Privacy Policy

Your privacy is our priority. Learn how we collect, use, and protect your data.

Last updated: December 2024

1. Introduction

Welcome to Eyezaar ("we," "us," "our," or "Company"). We are committed to protecting your privacy and ensuring you have a positive experience on our website and while using our services. This Privacy Policy explains how we collect, use, disclose, and otherwise handle your information when you visit our website, use our mobile applications, or interact with our services.

Important: By accessing and using Eyezaar, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree, please do not use our services.

2. Information We Collect

We collect information in various ways:

2.1 Information You Provide Directly

  • Registration Data: Name, email address, phone number, date of birth, gender, and billing/shipping address
  • Prescription Information: Eye prescription details for product recommendations
  • Payment Information: Credit card details, bank account information (processed securely via third-party providers)
  • Communication Data: Messages, feedback, reviews, and correspondence with our support team
  • Profile Data: Preferences, wish lists, and purchase history

2.2 Information Collected Automatically

  • Device Information: IP address, browser type, device type, and operating system
  • Usage Data: Pages visited, time spent, clicks, and search queries
  • Location Data: Approximate location based on IP address
  • Cookies & Similar Technologies: Analytics and tracking data

2.3 Information from Third Parties

  • Payment processors and financial institutions
  • Shipping and logistics partners
  • Social media platforms (if you link your account)
  • Marketing and analytics partners

3. How We Use Your Information

We use the information we collect for the following purposes:

  • Processing and fulfilling your orders and appointments
  • Providing customer support and responding to inquiries
  • Personalizing your shopping experience and recommendations
  • Sending promotional emails and newsletters (with your consent)
  • Improving and optimizing our website and services
  • Conducting market research and analytics
  • Detecting and preventing fraud and illegal activities
  • Complying with legal obligations
  • Communicating important updates about our services

Legal Basis: We process your information based on: (1) Your consent, (2) Performance of contracts, (3) Legitimate business interests, and (4) Compliance with legal obligations.

4. How We Share Your Information

We may share your information with:

  • Service Providers: Payment processors, hosting providers, email services, and analytics platforms
  • Shipping Partners: Logistics companies to deliver your orders
  • Business Partners: For joint marketing or service offerings
  • Law Enforcement: When required by law or to protect rights and safety
  • Business Transfers: In case of merger, acquisition, or sale of assets

Important: We do not sell your personal information to third parties for their marketing purposes without your explicit consent.

5. Data Security

We implement industry-standard security measures to protect your information, including:

  • SSL/TLS encryption for data in transit
  • Secure password policies and authentication
  • Regular security audits and updates
  • Limited access to personal information (need-to-know basis)
  • Firewalls and intrusion detection systems

While we strive to protect your data, no system is 100% secure. We cannot guarantee absolute security of your information.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Remember login information and preferences
  • Track website usage and performance
  • Deliver personalized content and advertisements
  • Measure marketing campaign effectiveness

You can control cookie settings through your browser. Disabling cookies may affect website functionality.

7. Your Rights & Choices

Depending on your location, you may have the following rights:

  • Access: Request a copy of your personal data
  • Correction: Update inaccurate information
  • Deletion: Request deletion of your data (with exceptions)
  • Portability: Receive your data in machine-readable format
  • Opt-Out: Unsubscribe from marketing communications
  • Withdraw Consent: Revoke permission for data processing

To exercise these rights, contact us at the information provided below.

8. Third-Party Links & Services

Our website may contain links to third-party websites and services. We are not responsible for their privacy practices. We encourage you to review their privacy policies before sharing any information.

9. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children. If we learn that we have collected such information, we will delete it promptly. Parents or guardians who believe their child has provided information should contact us immediately.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically. We will notify you of significant changes via email or prominent notice on our website. Your continued use of our services constitutes acceptance of the updated policy.

Current Version: December 2024

11. Contact Us

If you have questions, concerns, or wish to exercise your privacy rights, please contact us:

Eyezaar Privacy Team

Email: privacy@eyezaar.com

Phone: +92 300 123 4567

Address: Karachi, Pakistan

We typically respond to privacy requests within 30 days.