Our Story - From Problem to Solution
Fawad Ali's journey to founding Eyezaar began with a simple observation: millions of Pakistanis were avoiding eye tests. Not because they didn't need them, but because quality eyecare was expensive, inconvenient, and often inaccessible.
We started with a bold vision: to build Pakistan's most customer-centric, technology-enabled eyecare platform. But we didn't just theorize—we acted:
- Partnered with Certified Professionals: We connected with optometrists and ophthalmologists across major cities to ensure expert, trustworthy care
- Sourced Global & Local Brands: We built relationships with premium eyewear manufacturers to offer quality at every price point
- Built a Digital Platform: Our tech platform made booking appointments, browsing eyewear, and ordering repairs as easy as tapping a button
- Innovated Services: From online eye tests to frame repair at your doorstep, we reimagined what eyecare could be
The result? In just a few years, we've helped 50,000+ customers across Pakistan see clearly. More importantly, we've changed how Pakistanis think about eyecare—from a chore to a seamless, professional experience.